Carristo's Blog

Some of our latest projects

carristo — Thu, 07 Apr 2011 17:08:46 +0000

We just have so much fun doing what we do sometimes we forget to share. Here are a couple of projects we have been working on and really enjoyed.

Bailey’s on the beach

baileysonthebeach.com

Hayden Pool Service

A logo with lots of other things to come for Hayen’s Pool Service.

Lots more to come from the desk of Amanda Carras! Stay tuned.

Gotspaceusa.com Has Just Moved In!

carristo — Mon, 14 Feb 2011 23:42:28 +0000

Achieving dazzling results for our clients isn’t always what makes this Carristo team smile – it’s usually the journey we take with our clients to get there.

For the last year we’ve been on a rewarding journey with the Maestas & Ward team working to launch their new commercial real estate website, www.gotspaceusa.com. We’ve successfully reached our destination and are excited to share with you the final product.

The site highlights several areas of business M&W conducts and displays over 700 properties complete with images, video, details and broker contact information. An intricate search tool also allows for narrowed searches of specific types of properties to get users even closer to what they want.

M&W wanted to make sure it was easy for users to contact them through the site so you will find several areas where you can easily contact M&W with a click of a button.

The site also features an M&W blog where agents can highlight their properties and industry news. The blog also keeps readers informed on M&W office happenings.

Hope you check out the site and enjoy. We had fun creating it! www.gotspaceusa.com

The Highlights of 2010

carristo — Mon, 06 Dec 2010 23:53:02 +0000

Wow we have been busy in 2010. So busy we forgot to tell you all about it. Well here is the update and we promise to be more on top of it in 2011…good new years resolution.

This firm is comprised of a team of some of the most wonderful people you will meet in business. We had an amazing time working with Baca+Redwine to develop a new brand, collateral materials, website and advertising.

Here is a little about the company but for more information and a look at the new look check out their website.

Baca+Redwine, PC, is a local CPA firm dedicated to providing superior tax, business valuation, and litigation support services to individuals, businesses, and attorneys in Albuquerque and throughout New Mexico.

www.bacaredwinecpa.com

Raines & Associates is a local family law firm and their team specializes in divorce, child custody, child support, alimony, and asset division. Combined, we have over 50 years of family law experience in New Mexico.

This very harmonized group wanted to show that they can provide balance during what is usually a very difficult and unbalanced time in someone’s life.

We helped Raines develop a new look after they changed their name to Raines and Associates this year. We created a new brand, collateral materials, website, advertising and have assisted with PR. This firm is well on it’s way to becoming a big name in family law in New Mexico.

www.rainesdivorcelaw.com

Raysteel Inc. is a high-volume miscellaneous steel fabricator, they takes pride in providing the highest-quality products with unmatched, personalized customer service. We had the honer of creating some great marketing for these very hard working men and woman. The photos on their website say it all, they truly are artists.

We developed a updated brand, collateral materials, website, brochures and proposal/estimate templates.

www.raysteel.com

Miss New Mexico Website

carristo — Tue, 05 Jan 2010 20:44:56 +0000

We recently designed a site for the Miss New Mexico Organization. We were happy to assist Nicole Miner in her quest for the crown.

Nicole Miner, Miss New Mexico 2009, is twenty-three years old, a music education major and will be graduating from the University of North Texas in the fall of 2010. She will further her education and obtain a Master’s degree in Early Childhood Education from the University of New Mexico.

In addition to providing community service to cities, towns and villages within the State of New Mexico, she will be promoting her personal platform and the Miss America National Platform. Her platform is saving Lives: Leukemia and Lymphoma Society.

We would like to wish Nicole luck in January at the National Competition. Sing your heart out little lady!

CARNM Site Launches

carristo — Wed, 21 Oct 2009 18:03:32 +0000

We launched a new site for the Commercial Association of REALTORS New Mexico (CARNM) today! Very cool site with lots of fun features. Check out the events calender and integration with the Commercial Realtors property listing site. We also designed a fancy new logo for them! Looking good CARNM.

The CARNM is an association of REALTORS® and real estate affiliates specializing in commercial real estate throughout the state of New Mexico.

The New and Improved Look

carristo — Tue, 13 Oct 2009 20:51:55 +0000

There is a lot of talk about re-branding these days. It might simply be because companies are starting to realize they need to stay current or because all the big dogs are doing it. Fortune magazine has been featuring several companies and analyzing the impact of the new and hopefully improved brands. So is your brand just a new and improved logo or is it more than that? A re-brand needs to have a story or a motivation behind it. Why are you re-branding? What do you want to say about your new product or the new you? Have you recently merged with another company and your company is adding services to your list of capabilities? Or you would like to get customers to notice you again?
Whatever your reason for re-branding might be, make sure it is true and you stick to it! Be sure the new brand is one your customers can trust. Your brand is so much more than the color, the font, and the shape of the icon next to your name. It is the service you provide, the quality of the product you sell, and the feeling your customers get when they interact with your company. For example, William Cervantes Enterprises, Inc., just completed re-branding to parallel the service he provides and the product he produces. William Cervantes is a commercial and residential builder who prides his company on outstanding customer service and detailed craftsmanship. Every project is clean, simple, classy, and never lacking details from start to finish. Now his logo and collateral materials reflect those values as well. His new and improved look is representative of his professionalism and quality.

Your Investment

carristo — Tue, 29 Sep 2009 05:40:44 +0000

National averages show that businesses are spending 2% to 10% of their annual gross revenues on marketing. Hard times call for desperate measures, but now is not the time to cut your marketing budget. If anything, now is the time to get out there. The recession has caused the advertising dollar to go further and you can get more for your money now. Ads in all media forms are cheaper and with the Internet, there are so many ways to reach your audience for free. Take that 2% and plan to make sure you are out in front of your customers now so when things turn around, they know you are still there, they know they can trust you, and they wouldn’t think to go anywhere else!

It is hard to spend money on expenses you don’t see immediate results for, but now is the worst time to stop investing in your company! “If you are marketing from a fairly static annual budget, you’re viewing marketing as an expense. Good marketers realize that it is an investment,” says Seth Godin. Don’t forget that your marketing investment is also 100% tax deductible at the end of the year.

Start Marketing! Start Investing!

New Site Launched

carristo — Thu, 24 Sep 2009 17:44:51 +0000

We just launched a new site for William Cervantes Enterprises! Check out the goods. Very cool, clean, classy site!

William Cervantes Enterprises, Inc. (WCE) is a full-service, minority-owned general contractor. Large or small, residential or commercial-WCE does it all with a level of quality, commitment and accountability you won’t find elsewhere.

Our Intern Goes to College

carristo — Thu, 10 Sep 2009 22:19:39 +0000

Samantha Ward, our fantastic intern, is off to college! We want to wish her well and thank her for all she has done for us. Samantha worked for Carristo over the last year learning the ways of marketing and design. She is now attending NMSU and will be earning a degree in Graphic Arts with an emphasis in Photography. Good Luck little lady we are here if you need us!

New GOODS!

carristo — Tue, 21 Jul 2009 21:05:47 +0000

Check out all the “new goods” we just posted to the site! Lots of new logos and print materials. We are currently working on several websites and will be sure to keep you posted on their launch dates! Lots of good stuff happening for so many of our clients. Thank you for the all the referrals and repeat customers. Let us know what we can do you make you look good!

Here is one of our favorite new logos!